Posted by Mike Spence at 12:00 am on Apr 06, 2010 3 Comments
So you want to win a California GOP Primary?
June is almost here and I get asked a lot about what it takes to
win a GOP Primary. I tell people it takes two things.
1. A Conservative Message
2. Enough money to get it out.
You don’t need the most money, but a basic minimum level to be
competitive
So what should the message be? Some will tell you that this
cycle it is jobs, health care, the economy, anti-establishment,
being the most conservative etc…
Here is a secret on communicating all that to GOP voters whether
you are running for Governor or Assembly. Ready.
Attack the Governor.
That’s right not President Obama, but Arnold.
The last few months I have opened many presentations to GOP
oriented groups (not just the hard core one) with something this
like. “Governor Schwarzenegger is a failure.”
Guaranteed applause every time.
Of course it is a fact. His poll ratings are in the 20’s. He
broke promise after promise and worse kept a couple. Arnold raised
taxes, cost jobs with AB 32, grew government, signed nanny state
legislation, and opposed Prop. 8, appointed bad judges,… Read More