Great news for local talk radio. Thanks to the SD GOP for sending along….
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"I’m honored to have the opportunity to rejoin KCBQ", notes Larson, who in 1999 (as the station’s GM) launched KCBQ’s current talk format. “This is like coming home," he adds. "It’s important to be part of an organization which champions intelligent, Conservative Talk, especially in times such as these.” Salem/San Diego General Manager Dave Armstrong notes, “Mark Larson is Mr. Radio in
Larson’s vast
With the San Diego Radio Broadcasters Association, Mark served as President for a record eight consecutive terms. Radio & Records named him to its "All-Star Players" list in 2006 and 2007, citing him as one of only twelve "local legends" in American talk radio.
Mark is listed in Who’s Who In America and Who’s Who in the Media and Communications. A proud father of three grown children, he has been married to the lovely Mrs. Larson for 33 years.
For more information: Please contact Dave Armstrong, Salem/San Diego at (858) 535-1210 or Email
June 1st, 2009 at 12:00 am
Barry:
A decade ago, with the loss of their longtime transmitter and antenna location in Santee,
KCBQ’s future was bleak, and many observers thought it might simply go off the air and
surrender its license to the FCC.
Then Mark Larson orchestrated a remarkable comeback as new program director… first
by arranging to “share” the antenna of KGB-AM, then by assembling the talk format and
attracting new advertisers.
In about 2 years, KCBQ was off the critical list and became an attractive prospect to be
purchased by new investors, which it was.
All in all, it is entirely fitting Mr. Larson should be welcomed back to a station that likely
would not still exist without his efforts…. by beating the odds and saving KCBQ.