
CA Dept Of Public Health “No Thinking Zone”
FR friend Shane Goldmacher has a starting blog post over at the Los Angeles Times Politi-cal website where he reveals that the California Department of Public Health (which collects money from a tax on cigarette passed by voters back in 1988 to then use for a number of purposes including anti-smoking education) made a decision to run a taxpayer funded anti-smoking ad — during the Superbowl!
The decision to place and fund this ad was apparently made by Colleen Stevens at the state health department. From the Goldmacher piece… For her part, Colleen Stevens, chief of the Tobacco Control Media Campaign at the California Department of Public Health, said she was thrilled by the Super Bowl exposure. The year’s football game drew a record 111 million viewers nationally, according the Nielsen’s estimates. The state’s ad aired at least in Los… Read More